Case Study: Dr. Samara Toussaint
Let's take a look at Dr. Samara's, former school psychologist & owner, Path2Growth Counseling, success journey at Let's Write Your Future
"I’ve booked more speaking engagements through social media and have received close to $5K in this quarter alone. Social media is now a separate business for me"
WHERE IT BEGAN
"I have to break the barriers of discomfort. I'm ready to challenge myself and step out of my comfort zone"
Final Hurdle & Solution
When we were hiring Samara's marketing manager the first person did not perform as we needed. However, we went back to the hiring process and found someone that was perfect for Samara who still works with her now.
"I had to shrink myself to get through grad school and my first job as a school psychologist. When you wear a mask you become the mask. I want to get back to who I was and challenge what a psychologist looks like"
During the 28-day TikTok challenge Samara dug deep and told stories that had previously brought her shame. She released that shame and was rewarded with an audience who supported and celebrated her.
Live clip with Samara
Case Study: Dr. Nikki Coleman
Let's take a look at Dr. Nikki's, PSYPACT Licensed Psychologist & owner of Dr. Nikki Knows LLC, success journey at Let's Write Your Future!
"Because of our work together I have 15.2K followers on TikTok & was recognized as one of the top 10 Sex therapists on TikTok by Bustle. My private practice is full, I'm turning people away. I've been on a lot of great podcasts & local TV. "
WHERE IT BEGAN
Full Commitment Made!
In our signature Cultural Download she realized she had to make a choice: "I'm going to die trying to make this old business model work or do the scary thing with you that will save me."
Thankfully, she chose us!
One of the more unexpected transformative experiences for Dr. Nikki was hiring her marketing manager Paloma:
"My life is so much more enriched because of Paloma. I was so blown away about how good she made me look that I literally called my cousin on FaceTime in the middle of my meeting with her. I was like look how good I look! She, and I just have like a really beautiful relationship. I have so much esteem and regard for her."
"It was really pivotal for me, having more confidence in myself as an entrepreneur. I really needed somebody to affirm that the choice I was making to bet on myself was actually worth it."
Yes it was Dr. Nikki, keep shining!
Dr. Nikki didn't know how to articulate her vision & voice on social media. She was overwhelmed with the day-to-day and didn't have the know how to gain notoriety and sustainability in her business using social media.
Dr. Nikki did not go viral right away. In fact, it took her a couple of months. It happened during one of our monthly Content Parties where she came all the way out and went viral. Since then, she has gone viral several times, with one video getting MILLIONS of views after being reposted on Twitter.