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Why I Work With High-Achieving Black Women

“If you made it through the academic system in your Black skin and you are now the owner of your own business or the boss of many, pushing clients away—not because you want to, but because you don't have the capacity—then you deserve to be seen. You are exactly what we need to break the system.”

-Devon Brown


Devon Brown Founder and CEO of Let's Write Your Future sitting in a chair looking straight into camera

My Story: A Black Girl in a White Suburb

As an adult, I now realize that the absence of Black female role models wasn’t just a personal void—it was a systemic issue that needed to be addressed.


Growing up as a Black girl in a predominantly white suburb outside of Boston, I often felt like I was navigating two worlds. The world at home where I had a huge family that looked just like me. It was full of love and praise that boosted my self-esteem, but that’s not what the outside world felt like at all…


At the schools I attended I was one of the few Black students in the classroom, if not the only one. In the hallways, in the books we read, in the faces that taught us. I rarely, if ever, saw anyone who looked like me.


This lack of representation was more than just an absence of physical likeness; it was an absence of possibility. Without role models who looked like me, who shared my experiences, it was difficult to imagine a future where I could truly be myself and still succeed.


The role models that were available were often framed by stereotypes (think girls with booty shorts in the video Rump shaker) or presented as exceptions rather than the norm. I longed for examples of Black women who had not only succeeded but had done so while staying true to themselves. Those who didn’t compromise their identity to fit into a world that was not designed for us. Where were the kayakers, book nerds and bike riders like me?


 

As an adult, I realized that this absence of Black female role models wasn’t just a personal void—it was a systemic issue that needed to be addressed. This realization instilled in me a deep desire to create the types of role models I wished I had seen as a child—successful Black women who could show the next generation that they could achieve anything they set their minds to, without sacrificing their identity or culture.


This is why I work with high-achieving Black women because you’ve already done the work to be exceptional and it’s time to show you off. I want you to succeed for your own sake, AND the sake of the young girls who are growing up today in a world that still doesn't always see who we truly are. Because the fact is…


High-Achieving Black Women, We Are Born to Break Systems

We’ve had to navigate and excel within systems that were never designed with us in mind, and in doing so, we have developed a resilience and strength that is unparalleled.

Simone Biles, Rebecca Andrade and Jordan Chiles 2024 Olympic podium

Despite it all, we continue to smash barriers and achieve incredible success. This is not by accident or coincidence..

The women I work with are living proof and it blows my mind what they have in common:


All of them have reached postgraduate level of education. And despite the microaggressions, and blatant disrespect they have endured they have become private practice owners with waitlists, heads of hospitals and experts on T.V. Some are activists and others are mothers. They are travelers who are curious about the world and want to leave a lasting impact on it that represents Black womanhood with honesty and grace.


These women have done what many would deem impossible and thrived in a system that wasn’t built for them. To everyone else, they have made it! But they know that they are made for more and just don’t know how to get there. Whether it’s be speaking engagements, book sales, retreats or courses. They are ready to amplify their impact.


 

Potential Clients Wonder:

“Why aren’t people reading my posts? Why isn’t what I’m saying being shared?”


And I say “Girl, it’s not because you aren’t great. It’s because you don’t know how to work this system.”

On top of that, there are a couple of major emotional blocks in the way that attack us particularly hard


 

3 Unique Ways I’ve Seen High-Achieving Black Women Self-Sabotage on Social Media

1. Strong Black Woman Syndrome (It’s so real.)

Asking for help feels foreign and uncomfortable. When we've spent so much of our lives achieving on our own, often in the face of adversity, asking for support feels foreign and uncomfortable all while other people have entire teams backing them up.


 


 

2. Who Does the B*tch Think She Is? (aka the Shonda Rhimes effect).
Shonda Rhimes

The women who come to me are standout individuals. They know they’re exceptional, but it’s hard for them to bring it into the world because they don’t want anyone to accuse them of being arrogant. This is often internalized so deeply that they don’t even believe people will care what they have to say until they get those first positive comments and DM’s.


3. The “she’s so ghetto” defense system

I don’t know about you, but I’d rather die than overhear something like this, not because I care about whether it’s true, but because it hurts so bad. The battle between professionalism and authenticity on social media has been fought many times over and authenticity wins every time. That’s why people who have zero degrees end up with millions of followers.


My most successful clients accept that:

Succeeding on social media is not going to be the same as the way you've succeeded in all the other areas of your life.

-where you had to be perfect,

-where you had to put on a mask,

-where you had to make sure that nobody could check you.

You get to win as you.


Let’s Not Forget the Beauty and Burden of Black Excellence

When you are a Black woman of privilege, the pressure to achieve greatness feels like a blessing and burden all at once.


The pressure to succeed can be overwhelming. And that old adage of working twice as hard to be considered half as good can lead to burnout, anxiety, and depression. That type of self-harm is not true success. If you feel me, then let me say this:


You’ve already passed all the tests, now is the time to take things to the next level and you shouldn’t have to do it alone. You deserve someone who’s going to hold your hand and help you navigate this new terrain.

Why?

Because Building a Financial Legacy is An Act of Revolution

Your financial success isn't just personal—it’s revolutionary. It disrupts the narrative, shifts power dynamics, and creates new opportunities not just for you, but for others who look like you.

We all know this isn’t just about bags, shoes, or trips. And by the way, you can have that, too. But that’s not what it’s about. When someone like us sits in a first class seat or graces a television set with her beautiful face authentically, that’s how we break the system.

This is why I do what I do. I want to help you build that legacy. I want to help you become the role model that I needed to see as a child. I want to help you embrace your greatness and step fully into your power. You’ve already done so much—now it’s time to take that next step.


If what I’ve said is resonating with you, then let’s talk. Let’s figure out how we can work together to take your business, your life, and your legacy to the next level. You deserve it, and the world needs you.



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